A local business listing is an online entry that contains your business Name, Address and phone number (NAP) along with other details. There are a lot of websites like Yelp, Foursquare and Yellow Pages where local businesses can create free local business listings.
Creating local business listings is the main work of any local business marketing campaign. Local Business Listings give more visibility for your business and every new listing that you create enhances your chances of being found online by customers. The more directories that you are listed on, the more visible you are.